Pure and simple

Go to the profile of Andy Mitchinson
Mar 26, 2019
0
0

So, I was in a delicatessan last week that was proudly announcing its range of Himalayan sea salt, making a big deal about how pure it was. They then went on to comment that the bright pink colour of the salt was due to its high iron content. I didn’t know whether to laugh or cry.

Not very important in the grand scheme of things, I know, but I’d like to think that our food producers and retailers would be a bit more careful about how they use words like ‘pure’. Thanks for letting me get that off my chest…

Andy

Andrew Mitchinson (Associate Editor, Nature)


Go to the profile of Andy Mitchinson

Andy Mitchinson

Chief News & Views Editor, Nature

No comments yet.